
About the Group
A diversified, professionally managed investment group connecting global brands with high growth markets.
Our business philosophy
Vision, discipline, relationships, quality
Successful businesses require vision, disciplined execution, market intelligence, strong relationships and uncompromising quality.
Every investment and partnership is approached with a long term perspective. AL ZAYTOUNA seeks to understand markets, develop brands and build sustainable businesses rather than pursue short term opportunities.
This philosophy has shaped a diversified portfolio designed for lasting partnerships, shareholder value and continued expansion.

Our vision
To build a world class investment group connecting global brands with high growth markets
AL ZAYTOUNA aims to become one of the region’s most respected privately owned investment and operating groups.
The Group serves as a trusted gateway between global businesses and Middle Eastern markets, combining local knowledge, commercial networks and operational expertise to introduce, develop and scale international brands.
The ambition extends beyond growth: to build businesses recognised for excellence, innovation, integrity and sustainable value creation.
Our mission
To identify opportunities, build exceptional businesses and create long term value
AL ZAYTOUNA develops commercially sound businesses that create sustainable value for partners, shareholders, employees and communities. The Group combines:
- Entrepreneurial vision with disciplined management
- International standards with local market knowledge
- Strong relationships with operational excellence
- Established businesses with emerging opportunities
- Global brands with regional expertise
- Strategic investment with long term growth
The goal is clear: help businesses enter markets, establish themselves and grow into market leaders.

One Group. Multiple markets. Diverse capabilities.
Our strategic advantage
Multi sector expertise
Experience across industries creates broader insight and opportunity.
Regional market access
Presence in Israel, Palestine, the UAE and Saudi Arabia connects partners to established commercial ecosystems.
Entrepreneurial experience
More than 20 years of identifying, building and scaling businesses.
Strong local networks
Established relationships across customers, suppliers, media, finance and key stakeholders.
Brand development
Integrated marketing, communications, events and public relations capabilities.
Operational execution
Direct experience managing people, operations, sales and performance.
International partnership mindset
Local growth delivered while protecting global brand standards and equity.
Our geographic footprint
Connecting four strategic markets

Israel
A sophisticated, competitive market with strong consumer purchasing power across automotive, retail, hospitality, real estate, beauty and consumer brands.
Palestine
Established commercial networks and opportunities across consumer, real estate and infrastructure businesses.
United Arab Emirates
The Group’s regional hub for international business development, marketing, events and communications, with access to the wider GCC.
Saudi Arabia
A rapidly transforming economy and strategic growth market across automotive, hospitality, real estate, entertainment and consumer sectors.